Sports & Entertainment Division
Executive Director of Luxury Sales
Presdon Luczek is a real estate industry pioneer recognized for his exceptional expertise and proven reputation for delivering excellent results exclusively for ultra-high-net-worth clients.
Specializing in only Million-Dollar-Plus properties of Palm Beach, Broward, Miami-Dade, and Martin counties, with a portfolio that features bespoke oceanfront and waterfront estates, including exclusive equestrian, yacht, and gated country club communities.
My materials and marketing plan are included, which outlines a strategic approach to catering exclusively to High Net Worth Individuals (HNWI) in Palm Beach, Miami-Dade, and Broward counties, focusing on million-dollar-plus properties. I have gained a reputation for my creative edge in interior design, business, and marketing. I take pride in providing exceptional client service with a genuine, transparent, and tailored approach to meet the unique needs of the most distinguished and discerning individuals.
The journey is just as vital as the destination. My team and I take a highly strategic and meticulous approach to every aspect of the marketing process, ensuring no detail is overlooked. I understand the immense significance that each sale and purchase holds for my clients, and I handle every transaction with the utmost care and precision. With a blend of global reach and deep local expertise, I offer a distinct advantage in luxury real.
Staying ahead of industry trends and technologies is a top priority for me, and I am committed to delivering the most innovative tools and cutting-edge strategies available. My unwavering dedication to excellence ensures that I am constantly anticipating my client's needs and striving to exceed their expectations. I take pride in creating an experience that is not only seamless but also tailored to your specific goals, leaving no stone unturned.
Together, we will navigate the complexities of the luxury real estate market, ensuring your unique preferences and lifestyle are at the forefront of every decision. From the first conversation to the final closing, I will be with you every step of the way, guiding you through each phase with clarity and confidence. Let’s embark on this exciting journey together and turn your vision of luxury living into a reality, where every moment is as fulfilling as the destination itself.
SELLER REPRESENTATION
AVERAGE PRICE
PROPERTIES SOLD
SOLD VOLUME
1085 Hillsboro Mile, Hillsboro Beach, FL 33062
7 BD | 10.5 BA | 10,000 Sq.Ft.
2542 Aqua Vista Boulevard, Fort Lauderdale, FL 33301
5 BD | 8 BA | 7,420 Sq.Ft.
167 Seabreeze Avenue Palm Beach, Palm Beach, FL 33480
5 BD | 6.5 BA | 9,600 Sq.Ft.
2541 NE 32nd Court, Lighthouse Point, FL 33064
6 BD | 7 BA | 8,191 Sq.Ft.
EXCLUSIVE GLOBAL PROPERTY DISTRIBUTION
Our unmatched worldwide reach and strategic media partnerships give us the advantage of showcasing your property to affluent buyers across the globe. We utilize a multifaceted approach to expose your property to qualified buyers through the most prestigious publications and digital platforms. Our online presence on sothebysrealty.com and 100+ Sotheby's International Realty affiliate websites complement our exclusive partnerships with renowned news, lifestyle, and financial publications. With nearly all luxury homebuyers beginning their search online, we leverage our expertise in search engine optimization to ensure your property stands out and attracts the right audience.
BOLD DESIGN | REVOLUTIONARY APPROACH
Our unwavering dedication is rooted in our ability to captivate and draw in prospective buyers by creating a one-of-a-kind online listing platform exclusively designed for your property. This platform boasts an impressive array of features, including a visually striking high-definition image gallery, an immersive 4K video showcase, comprehensive property information, and a personalized web address, all of which exude elegance and leave a lasting impression. Our expertise in the realm of digital marketing, combined with these visually stunning elements, has been meticulously planned to strategically attract potential buyers to your property. We are committed to ensuring that your property stands out in the digital landscape, making it an unforgettable & irresistible search.
INNOVATIVE STRATEGY | BOLD INFLUENCE
Our devoted in-house team effortlessly combines time-honored and contemporary mailing methods. These approaches span both tangible mailings and digital initiatives. We employ a diverse array of pioneering mailing tools and tactics meticulously customized to highlight the distinct attributes of your property. Our mailing strategy stands alone in its capacity to exhibit the absolute opulence of your property. We are resolutely dedicated to exhaustively guaranteeing that your property secures the recognition and reverence it unquestionably merits. Our mailing strategy is unmatched in its ability to showcase the sheer luxury of your property. Our commitment is to leave no stone unturned in ensuring that your property garners the attention and admiration it truly deserves.
UNRIVALED WEB EXPOSURE
We're dedicated to showcasing luxury homes through exclusive partnerships with renowned websites like The New York Times, Robb Report, and others. Our commitment to an exquisite online experience ensures your luxury properties gain global exposure, inculding access to Sothebysrealty.com, the world's top luxury real estate site, uses unique editorial techniques to attract millions of buyers with high-resolution photos and cinematic video tours. Over 65% of our site traffic comes from mobile users, so we've optimized SothebysRealty.com and PresdonLuczek.com for ideal mobile viewing.
SOTHEBYSREALTY.COM | ONESOTHEBYSREALTY.COM
PRESDONLUCZEK.COM | VOTED BEST BROKERAGE WEBSITE IN 2024
ENGAGEMENT | LASTING IMPRESSIONS
We understand the importance of digital marketing in today's world. We pride ourselves on our expert marketers who curate inspiring and informative content, positioning us as an industry leader in the social space. Our focus extends beyond just property listings, we're committed to promoting market insights and lifestyle campaigns that showcase the allure of Florida's East Coast. Our strong social media presence is a testament to our dedication. With more than 5,000,000+ followers worldwide across Instagram, YouTube, Facebook, LinkedIn, Twitter, and TikTok, we have a vast and engaged audience. Notably, our company's award-winning YouTube channel boasts more video views and subscribers than any other real estate brand, showcasing our influence in the digital realm. We harness the power of social media marketing to ensure that your property is not just seen but admired by the web's most sophisticated buyers.
We pride ourselves on offering a distinct blend of lifestyle and real estate trends that showcase our properties in the most luxurious way possible. Our team stays on top of the latest industry trends and uses their expertise to create visually stunning and informative content that inspires and captivates our audience. We curate lifestyle campaigns that highlight the beauty and opulence of our properties, immersing buyers in a world of luxury and sophistication. Our unique approach sets us apart.
Our goal is to provide a unique and immersive digital experience, highlighting the best features of your property with stunning visuals and engaging content. We understand the importance of digital presence in today's market, and we leverage the latest technologies and innovative strategies to showcase your property. From high-resolution photography and 4K cinematic video to interactive virtual tours and custom property websites, a tailored approach that meets the needs of your property.
We pride ourselves on our unparalleled engagement strategy, focused on developing and maintaining relationships with our clients and followers worldwide. Presdon works tirelessly to create meaningful connections with his followers. Our expert marketing team crafts inspiring and informative content that showcases the luxurious lifestyle that accompanies owning a high-end property. We engage with our followers personally across all channels, from social media to exclusive events, to ensure that our brand's unique voice and identity are represented.
We understand the importance of building trust and long-term awareness with our target audience. We believe that luxury is not just about material possessions, it's about the emotions that come with it. We focus on creating a memorable experience for our clients that resonates long after completing their transaction. Our expert team is dedicated to cultivating a relationship built on trust and integrity, ensuring our clients feel confident at every step. We believe in providing unparalleled service that exceeds expectations and fosters long-lasting connections.
Social followers across all platforms
Video views on Facebook & Youtube
SOTHEBY’S INTERNATIONAL REALTY @SOTHEBYSREALTY
PRESDON LUCZEK | EXECUTIVE DIRECTOR @PRESDONLUCZEK
ONE SOTHEBY’S INTERNATIONAL REALTY @ONESIR
GLOBAL ADVERTISING | THE LUXURY STANDARD
Presdon's unrivaled reputation has secured exclusive partnerships with the world's most prominent media powerhouses such as Frobes, Architectural Digest, Sotheby's, Dwell and others. This elevated status lets our brand connect with a global audience of discerning clientele. Our commitment to brand exclusivity, impact, and driving traffic is reflected in our dedicated placements in top-tier publications. We leverage proprietary publications created by both One Sotheby's and Sotheby's International Realty leverage proprietary publications. Our innovative and distinctive approach to advertising ensures your property stands out and commands the attention it deserves from the world's most sophisticated buyers.
As a vanguard in the realm of luxury real estate, we are passionately dedicated to delivering exceptional service. Pioneering the way in this industry, we constantly challenge the status quo, redefining standards of excellence. We developed an all-in-one multimedia production and design company, specializing in creating captivating videos, stunning photography, immersive virtual staging, detailed floor plans, high-quality print materials, custom websites, and graphic design—all seamlessly integrated. Compelling visuals, provide a comprehensive solution to elevate your property. Discover creativity, precision, and innovation. Our unwavering commitment and profound expertise distinguish us, elevating benchmarks and leaving an enduring impression. Embracing innovation and pushing boundaries, we consistently provide unmatched value and an extraordinary customer experience. Together, let us embark on a journey to shape the future of luxury real estate, revolutionizing the market and surpassing even your loftiest expectations.
Discover an extraordinary level of creativity with our cutting-edge in-house production company. Immerse yourself in a world of unmatched innovation as our studio, equipped with state-of-the-art technology, Infuses vitality into your living space. Starting with the early stages of idea formulation and extending all the way to the careful attention given to post-production intricacies, our team diligently oversees every element, ensuring awe-inspiring results.
Our Videography
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Unrivaled excellence with our state-of-the-art in-house production company. Submerge yourself in a world of top-tier quality as our cutting-edge studio, furnished with the latest technology, breathes life into your home. From the initial stages of concept development to the meticulous details of post-production, our team meticulously manages every aspect, guaranteeing flawless execution and breathtaking outcomes.
Custom floor plans are made for each home, offering a unique and personalized approach to architectural design. With custom floor plans, homeowners have the opportunity to tailor their living spaces to their specific needs and preferences. This level of customization ensures that every square foot of the home is optimized, maximizing functionality and aesthetics. You can truly make their house a one-of-a-kind home that reflects their individual style and enhances their quality of life.
Experience the extensive reach of our industry-leading exclusive events
Throughout its illustrious history, Sotheby's has become a symbol of excellence. Renowned as a global authority, it is synonymous with coveted possessions and recognized for its ability to discern the true value of extraordinary items. Sotheby's has also extended its reputation as a trusted brand in real estate. The mere mention of its name opens doors to exclusive properties, forging connections between discerning buyers and sellers worldwide. This trust and confidence from affluent individuals showcase the distinction of the Sotheby's brand. We take immense pride in being part of this storied legacy that sets us apart in the industry. Our profound ties with this rich history empower us to present exceptional properties to our esteemed clientele, forming an alliance of collective marketing efforts. Our affiliation with Sotheby's International Realty brand serves as a testament to our dedication to luxury real estate. Inspired by our extraordinary legacy, we strive for nothing short of perfection. Our clients expect and deserve refinement, exclusivity, and attention to detail. This commitment motivates us to curate an extraordinary collection of properties that embody luxury living. From waterfront mansions to country estates and urban penthouses, we meticulously select properties that captivate discerning buyers, ensuring an experience in luxury real estate. Sotheby's is not just a name but an indelible mark of distinction that has shaped history. With an unrivaled legacy, it represents excellence and sets the standard for collectors and esteemed individuals. We embrace this heritage with pride and dedication, delivering exceptional service. From opulent waterfront mansions to sprawling country estates and sophisticated urban penthouses, our discerning approach ensures that we select properties that captivate the most refined buyers.
OUR ELITE NETWORK
At the intersection of exclusivity and prestige, nestled within the vast expanse of global luxury, is where you'll find our venerated network, an entity that serves as the quintessence of both these attributes. As an integral component of the internationally recognized Sotheby's brand, we take pride in forming strategic partnerships with the most distinguished and highly skilled professionals operating in the elite luxury real estate sector.
Our global network, vast and intricate, functions as a passport, granting our clientele unparalleled access to opulent residencies across the globe. With the keys to exquisite homes in sought-after cities like Madrid, the vibrant economic hub of Hong Kong, or the romantic cityscape of Paris, we effortlessly bridge the gap between your desires and their manifestation.
Frequent attendees of exclusive gatherings hosted by our esteemed affiliates and the prestigious Sotheby's auction house, we excel at networking within key feeder markets. This helps us broaden our influence beyond our immediate locales, thus expanding our reach and fortifying our position within the industry.
Our commitment to excellence is unwavering. We endeavor to leverage our international connections, ensuring that each client benefits from our meticulous attention to detail and our first-rate service. The Sotheby's signature is synonymous with white-glove service - an unparalleled level of care and consideration that transcends boundaries and time zones. Regardless of where your quest for luxury real estate leads, our commitment to delivering exceptional service remains resolute.
In entrusting us with your real estate needs, you gain access to a curated world of unparalleled luxury. This is made possible through our strategic alignment with the world's most highly regarded professionals in the luxury sector. We are the custodians of your luxurious dreams, providing access to prime properties and an exclusive lifestyle that is the hallmark of the best in the world. Our promise is a seamless, sublime experience, a journey into a realm where luxury is not just an aspiration but a tangible reality. In this world of opulence, where luxury and exclusivity converge, we act as the trusted navigators, guiding you on a journey that transcends the ordinary and ushers you into a realm of extraordinary experiences.
Creating a lasting legacy filled with meaningful relationships and notable accomplishments requires trusted partners who understand your goals and aspirations. At my company, we prioritize finding the perfect place to make your dreams a reality - a place that reflects your values and inspires you in everything around you. I am unequivocally committed to providing exceptional homes to extraordinary individuals looking to thrive. Investing in real estate can be a complex decision that demands creativity, compassion, and an acute understanding of your unique needs. That's why my team is dedicated to delivering the highest standards of service while building enduring relationships. As the preeminent source for luxury real estate and development along Florida's East Coast, I actively leverage a global brand with a heritage of unparalleled quality, value, and trust. My unwavering dedication to leadership, integrity, and vision serves as the foundation for my continued success in navigating the evolving real estate market. I actively leverage my market knowledge, cutting-edge technology, and global network of support to provide my clients with the best experiences and inspire the best decisions.
Specializing in the Million-Dollar-Plus properties of Palm Beach, Broward, Miami-Dade, and Martin counties, he represents buyers and sellers with a portfolio that includes luxury buildings, and estates.